I love the way J. Crew rediscovered Timex watches, pairing them with ribbon bands and celebrating them in their catalogs. If you like the look but want to find another option that not everyone is wearing, check out Smart Turnout. You get a watch and four straps for $249 – the straps (sold individually for $29 each) come in military colors and US school colors (Harvard, Brown, Princeton…you get the idea). Very preppy but pretty cool.

Some options. I like the solids (also in bright solids like orange, lime green):

black

but some of the stripes are great:

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